Rising Scholars Academy “Up For the Challenge” Advert Campaign

A one-man-band gig for South Texas ISD directing a series of commercials for one of their junior high schools.

Published Categorized as Behind The Scenes
Rsa

These STISD adverts are always a good challenge. I am generally hired on as a one-man-crew and handle everything from pre-production to post. I always collaborate with my clients to give them the most bang for their buck.

I use my Sony FS7 Mark 2 camera package extensively nowadays. Recorded in April, this shoot took advantage of my Rayzr7 300w LED fresnel lighting kit, and cinema-grade PL lens package, though I only used my 25mm T2.2 prime lens.

Me recording STISD RSA students working with one of their robots. BTS photo by Jacky at STISD.
I’m trying to keep up with the RSA football players while framing the shot, keeping it in focus, and not dying. BTS photo by Jacky at STISD.
I’m on the floor getting a shoe’s POV of the ladies in a huddle. BTS photo by Jacky at STISD.
My Sony PXW-FS7 Mark II taking a break in the RSA gym.

On this particular shoot, I had only two 8-hour days to shoot everything I needed with myself as director, DP, camera operator (and the rest of the camera department), gaffer, best boy and key grip (and the rest of G&E), and sometimes PA. I always have great help from Amanda and Jacky, the STISD Public Relations crew. We’ve been working together since 2012, and they trust me enough to let me go crazy on just an idea of what the adverts could be. 

The “Up For the Challenge” advert campaign was another great time on set, and was fun to figure out in editing. I always look forward to these STISD projects.

Director, Cinematographer, Editor: Jason R. Johnston
Producer: Amanda Odom
Writers: Jaclyn Garza, Jason R. Johnston, Amanda Odom
House: Fifty Oars Motion Pictures